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STEPPING OUT: RHETORICAL DEVICES AND CULTURE CHANGE MANAGEMENT IN THE UK CIVIL SERVICE
DRISCOLL, AMANDA;MORRIS, JONATHAN
PUBLIC ADMINISTRATION, n.º 4/2001, pág. 803
1. Introduction. 2. Culture change. a) The public sector: a need for cultural reform?. 3. Culture change management at "steppers". a) Research background. 4. A change of culture?. 5. Empowerment. 6. The role of human resource development. 7. The role of personal management. 8. Middle managers. 9. The "rank and file". 10 Conclusions.